Blog analizzati di inglese

The post is taken from the page “The Everywhereist”, a page managed by Geraldine Deruiter, a writer and

public speaker who travels with her husband around the world and who was acclaimed to be the best blogger

of 2011.

If you go on the online page, near the blog post there is a link to her book, in a simple and cute layout and

said in a funny and original way, “Buy my book and I promise I will never ask anything to you again”. The

layout of the page itself is very clean and simple, with cute sketches that lead to other sections of the site,

like the author’s biography, the blog, and also travel guides. We can already understand that it was studied

for people, mostly females, passionate about reading and travels (we can see it in the comments). She is a

physical blogger, because she tells a lot of details about her life like leaving, doing something etc…

Usually blogs use a formal to semi-formal register, will have an interesting catchy title, will include first

person statement or narration, will seek to engage the reader through direct address or interesting style and a

closing statement, like an invitation to comment or to share the story: this blog presents all these aspects.

The title is “From the Mediterranean to Cheddar Bay”: it is, like her usual style, a nominal phrase with no

verbs where we can already tell what the location of the blog post is. It is said again in the first lines, after an

image of her husband smiling in a restaurant, with a lobster on his T-Shirt which is related to the post itself.

The first paragraphs deal with situations happened close to the “writing time” and the writer uses the present

tense, to express the nowness of the episode and to make the reader imagine to be there, with Geraldine and

her husband. There are also puns and comic scenes, to make the reader entertained.

After this part there is an entire autobiographic flashback, but the writer still uses present tense and short

phrases, indirect speeches, as if we are in her mind, like a flow of consciousness. The style is simple,

subjective, with a lot of describing adjectives and rhetorical figures like the anaphors in “I am strange”,

“There” and “I want them”. There is also a connection to the audience: linguistically speaking, in addition to

the light style, there is also the constant presence of the inclusive pronoun “we”, that makes the reader feel

connected to the entire story written. At the end, there is another “jump” and the blogger deals with the

present situation with the husband and her feelings about him: we don’t know them, but we can feel the love

and the happiness though her words. In the post there aren’t links to other texts, neither particular

advertisements, only at the note at the end where, if we click to the words “written about this…” we can read

another of her blogs. I’ve chosen this text because I’ve read her blog before and I really like her style: she is

a writer, so she can embed both sides, linguistic and narrative, very well.

*ANAPHOR: your readers or listeners start to anticipate the next line. They are drawn into your words

through a sense of participation. Because they know what's coming next, they are more receptive to the

emotional resonance you are trying to get across.

The post is taken from the page “I am food blog”, a page managed by common people like us who likes food

and, in particular, travelling and discover new types of food. The audience of their blog, therefore, are people

like them, who like reading their experiences for curiosity or who seek advices for their journey.

Usually blogs use a formal to semi-formal register, will have an interesting catchy title ,will include first

person statement or narration, will seek to engage the reader through direct address or interesting style and a

closing statement, like an invitation to comment or to share the story: this blog presents all these aspects.

The layout of the page is very simple and effective: while the background is white, the images posted are

colourful, aesthetically pleasant and inviting, since the goal of the bloggers is to “seduce” the palate of the

readers. The title is “The best Chinese food in America is in Las Vegas” and even from this phrase (the

best) we can feel that the blog is going to be highly subjective, based on Ted’s opinions. The phrase “A little

over a decade ago” is very story-telling like and explains how the situation in Las Vegas was like in the past

and how it has changed now. The opinion of the blogger is already visible in the second paragraph thanks to

the construct “It’s undeniable”, as well as the final phrase, which resumes the title, meanwhile the audience

is already pulled in because of the personalization (he uses of the pronoun “you”) and the imperatives like

“forget”. “Good Chinese food is hard and expensive” written in bold letters resumes the periods after

meanwhile, before the long list of restaurants, there is an autobiographical reference that makes us

understand that the blogger has tried a lot of things and so, his opinion is authoritarian, true and trustful.

The list begins and in every paragraph, there are informations about their experience in that restaurant (in the

first one, in particular, there are puns and direct dialogues, which makes the reader entertained), the plates

they chose and their explicit opinion about the place. In the second part of almost every point of the list there

is a personalization though which the audience is drawn in. At the end, there are the address of the place, the

opening hours and the cost you have to expect (expressed in dollars) and some inviting images, well

embedded and aligned to the post.

The style is highly narrative, with prevalence of past tenses, with autobiographical parts and serious

judgements. It is well written, not emotive, attention more on the style than other aspects. Paratactic style,

with phrases on the same level and short periods. We don’t know when the episode happened, probably

recently, but we surely now where.

There aren’t links to other pages, nor advertisements, but the whole post is, I think, an advertisement and

good opportunity for the places quoted to be known and visited by the page’s followers.

Da cercare figure retoriche, una volta stampato il testo

Different from the next one: written by Stephanie (a girl), informal, there is the bodycopy, exclamation

marks, rhetorical phrases, lists of food, personalization, lot of japanese names (there aren’t links, so if you

don’t know Japanese food culture, you have to search or to trust the photos), link to another of her posts,

slang (heck). AUDIENCE= IMPERATIVES, INFORMAL

Capitol letters= importance of the words.

The post is taken from the page “I am food blog”, a page managed by common people like us who likes

food, travelling and discover new types of food. The audience of their blog, therefore, are people like them,

who like reading their experiences for curiosity or who seek advices for their journey.

Usually blogs use a formal to semi-formal register, will have an interesting catchy title ,will include first

person statement or narration, will seek to engage the reader through direct address or interesting style and a

closing statement, like an invitation to comment or to share the story: this blog presents all these aspects.

The layout of the page is very simple and effective: while the background is white, the images posted are

colourful, aesthetically pleasant and inviting, since the goal of the bloggers is to “seduce” the palate of the

readers. The title is “Tokyo Food Guide: Where to Eat the Best Udon in Tokyo”: it is a nominal phrase,

typical of news articles, meanwhile the most important words are in capital letters. There is also the body

copy and, linguistically speaking, there are a lot of things to notice: a personalization, exclamation marks

(typical of the informal style) and also a deictic, “here”, a word that depends on the context of the entire post.

After that there is the time stamp, the name of the writer, Stephanie (a normal person, not famous, but neither

a pseudonymous) and an inviting image.

The blog starts with a direct question (plus deictic, here) to the audience. The writer here is like a friendly

who wants to help the reader choose the right udon places. After that, there is, again, a personalization (you),

with a list of food names flanked by positive, highly subjective and informal (not so sexy) adjectives: if you

don’t know the translation of the Japanese food names and the references, though, you won’t understand

anything, so I think that the audience must not only like food and travelling, but also a little of Japanese food

culture. There is also a link to another of her posts.

The post goes on and there are more positive and subjective adjective, even expressed in bold and capital

letters, to express the joy of the writer: she is so joyful and chatty that the audience is fully engaged. We also

feel like she is an expert and we are ready to read about her solid list (which is also a synestesia). Plus there

are links to the official page of Ippudo (so she is advertising the food page) and also a slang word “Heck”,

which is very informal.

The list starts, and every point is structured mostly in the same way: in the first part, the audience is engaged

though personalization, imperatives, pronouns and even tips. It is different from the first paragraphs because

here the Japanese words are translated and explained. In the second part, instead, there is her personal

experience and the address of the place, the time, and even the closest station: she doesn’t just want to

convey her experience, but also to help the audience as much as possible. A great attention is also paid to the

images, with are well embedded to the text and that help the reader imagine.

Her opinion is calm, not severe, mostly emotive

Even going on there are informal words, like “sexy”, “oh-so”, “super”, “slurp away” the emoticons, positive

adjectives, rhetorical periods (seriously, how do they come with that stuff?) and in the end there is also a pun,

“Go forth and udon!”, where udon is used as a verb, as an action. We don’t know when she went, but she is

surely a physical blogger, since she talks about her action and experiences and she doesn’t invite anyone to

comment, but at the end of the blog there are links that permit to share the post on other social media. I’ve

chosen this article because I am passionate about Japanese food.

The post is taken from “Dooce”, a page created by Heather Armstrong, a famous Marketing Influencer who

created, rhetorically speaking, “an unfiltered fire hose of flaming condemnation”, which is both a metaphor

and an oxymoron.

Reading her autobiography, that is next to her blog post, we already understand that the tone in her site is

going to be highly informal and that