Analisi di Pagine Facebook per esame di Inglese II con Ravizza

One of the pages I’ve chosen to analyse is “Grandson”, a page made by the homonymous American

artist.

In order to catch a viewer’s attention, a Facebook status must be short, to the point, and intensely

interesting. Therefore, rhetoric on Facebook is not as elegant, detailed, or developed as the rhetoric

utilized in a face-to-face setting: this page, though, has some exceptions, because his status are not

short, but at the same time they are interesting and upstream.

The page is made for people who like his alternative music and I think he doesn’t care about what

type of register he uses, formal or informal, polite or unpolite: he just wants his message to be

known and he doesn’t care of what people say.

However, If it wasn’t for the time-stamp, we wouldn’t know when or where he wrote the various

posts. On the wall there are also the upcoming events, with the possibility to participate and buy the

tickets. The layout of the page is simple and as the cover of the page we can see the cover of his

latest album (and, if we open it, also the link to buy it, so it is kind of a self-advertisement)

All the posts are written normally, except for the ones where he deals with upcoming events or

albums, to catch the reader’s attention. Every post is different: in a certain one he quotes his own

lyrics, in another one he deals with the American and corrupted politicians (the hashag TRE4SON is

an anti-Trump reference which is popular nowadays) and in another one he thanks his fans or makes

fun of the haters. Typically, he uses a lot of sarcasm, irony and he tries to make his opinion both

attitudinal (stating facts) and emotive. His register is mainly informal and there are a lot of nominal

phrases and short periods. He even uses emojis (like XX, symbol of death and reference to his new

album), slang words (fuck, shit), abbreviations (4, u) and hashtags. There are some images and

videos and all of the images are in black and white and, being a fan of his music, I can see it as a

visual metaphor: for him, there aren’t mediums, only truth or lies, life or death.

One of the pages I’ve chosen to analyse is “foodspring”, a health and food store which was

born in Germany, but that has now become famous from all over the world. It is possible, in

fact, to change the language and to be addressed to the page one many nations.

The audience is made by people who are interested in making a diet and lead a healthy life.

The name food spring itself is a metaphor, since it means that, if you follow their program,

your body will flourish.

Many of the products, though, are protein-based, so another target are athletes, like the ones

shown on the cover of the page. The layout of the page is simple and effective, with the

impressum and the call-to-action button that leads directly to their official shop.

In order to catch a viewer’s attention, a Facebook status must be short, to the point, and

intensely interesting. Therefore, rhetoric on Facebook is not as elegant, detailed, or

developed as the rhetoric utilized in a face-to-face setting.

In most of the posts, there is a personification, since the admin refers directly to the

audience. The tone is semi-formal, there are emojis, exclamation marks, hashtags and also

surveys to engage the audience. There are also links to healthy food recipes and motivating

images not about the food, this time, but about leading a motivating and sporty life.

One of the pages I have chosen to analyse is called “G o o d b o i s” and it is made for an audience, mostly of

teenagers, who likes animals -dog, in particular, since they are usually called “good boy”- and memes, which

are usually items who spread through social media and that are intended to be funny.

In order to catch a viewer’s attention, a Facebook status must be short, to the point, and intensely interesting.

Therefore, rhetoric on Facebook is not as elegant, detailed, or developed as the rhetoric utilized in a face-to-

face setting. In this page, the style is highly informal and the attention is more on the photos and videos and,

even if it doesn’t seem so, there are a lot of particularities:

 Boi = slang term used to make fun of someone

 Doggo = alternative cute word for “dog”, used by memers / Stucco (stuck)

 Henlo= word used by memers to say hello

 Monch, Boop, Nom = onomatopeya,

 Informal register, cute way of speaking with abbreviations and voluntary mistakes (Big ol’ boi no

care, lemme, HAPP)

 Emojis, exclamation marks

 Word puns = shoobilonimbus, shibeautiful, shibetook, to make it even funnier and to create new

slangs.

The page I’ve chosen to analyse is called “The pet collective” . It has a huge amount of followers, more than

ten millions and, looking at the content of the page, full of memes, it’s an audience made mostly by teenager

and people in their twenties. The cover of the page is a video of popular animal memes that went viral on the

web with the huge phrase, written in bold and majuscoles “The pet collective: Where pets rule”.

In the “About Section” there are the Impressum section, which is usually facultative and has the main

information and copyrights rules and a link to their main channel. Scrolling, we can see that there is also a

group and an online shop that sells tickets: the admins created the page and, seeing that the audience was

getting bigger day by day, they took the opportunity and advertised more of their activities to have a profit.

This page creates its own posts, but sometimes shares the content of other pages, even though it is evident

that the attention is more on focused on the photos and videos. Even if it doesn’t seem so, there are a lot of

particularities:

. In order to catch a viewer’s attention, a Facebook status must be short, to the point, and intensely

interesting. Therefore, rhetoric on Facebook is not as elegant, detailed, or developed as the rhetoric utilized

in a face-to-face setting. The audience is drawn in completely thanks to the possibility of expressing their

opinion, vote the page and share their memes in the comments.

Well studied forms

 Semi-formal style, unlike the Goodbois page, which is way more informal

 Werk =slang, exclamation of approval

 Exclamation marks and very short periods

 Majuscules and emojis

 Snugglelicious = composition, cuddly feeling (in the video the pet is in his master’s hands)

 Anaphora (fishy fishy) , kid word for “fish”

 Sllloooooowwww

 Splishin’ and spalshin’=onomatopeya, alliteration, abbreviation

 Abbreviation (Y, U)

 Omitted punctuation, spelling voluntary errors

 We don’t know anything about the people who write the post = no physical writers

The page I’ve chosen to analyse is called “UberFacts”: even from the name, which is a loan word form

German (Uber, in german, means excessive), we understand that the main goal of the page, as it is said in the

info, is to entertain people with every type of facts. In the “About” section there are links to the official page

and other social media’s profile, such as Instagram. The cover of the page is an advertisement of one of the

admin’s book and the call-to-action button, that sends the viewer directly to link to buy the book.

The page has a huge amount of followers, nearly five millions, and it is created for everyone: the register,

therefore, is sometimes formal and sometimes informal, but the attention is directed more on the images and

videos, so that the Facebok user, scrolling through the wall, is captivated by it.

On this page the posts are medium-length, with an introduction of the article which is linked after it or just

some quotes of it. The intent is to make the reader curious, even though these informations are mostly said in

a serious and authorial way, objectively. However, sometimes, the admins try to engage the reader’s attention

through personalization, imperatives or phrases like “We have news for you” or “Let’s see”. Sometimes even

the opinion or the experience and ideas of the writer are explicit thanks to phrases like “For me”, “Of

course”, “Super fun to consider”. The page even asks for the audience opinion, making questions and giving

the possibility to comment under the post.

One of the pages I’ve chosen to analyse is called “Shen Comix”. It is a page made by a cartoonist who uses a

pseudonymous.

Semi-formal from informal register. The periods are short and mostly inexistent and he refers to the readers

as “peeps”, an informal word for “people”, “close pals”. There are even some emoticons.

The audience, this time, is made by people, mostly teenagers and adult in their twenties, who like comics like

this one, whose content is light and pleasant.

Most of his posts don’t have a description, since the main attention is focused on his works, which are

colourful and easy to notice scrolling down the wall. There are links to his works and he is active even in the

comments, where he recently he continues to advertise his book.

He is kind of physical: he let us know what he is doing, his next events and even from his comics we can

understand how he is feeling or what hobbies he has at the moment (like the KPOP one). He tries to

concretize his feelings and his experiences (in the comics, moreover, he represents himself), where the fans

can identify themselves.

Therefore, his contents are joyful, ironic, but also make reflect.

The page I’ve chosen to analyse is “Domino’s Pizza”, an American pizza restaurant chain famous around the

world. It is possible, in fact, to switch the page version depending on the country you are in and also, in the

“About” section, find the nearest store. There are also a lot of advertisements and also a call to action button,

“Shop Now”, that links you directly to the main page of Domino. The page has a huge amount of followers,

nearly twenty millions, and it consists of people fan of this particular type of pizza. The register used is

highly informal, but the attention is focused more on the images, obviously all pizza made by Domino, who

are captivating and visually pleasant. The admins engage the audience through imperatives, commenting and

helping them in the comments, making them choose the ugliest, funniest pizza or ranking their works. There

are a lot of emoticons and the tone is funny and chatty, with also a lot of slang and abbreviations (pic, TBH

-to be honest-), neologisms (binge watching, since pizza is associated with television), assonance (crust and

burst).

(Questa pagina -Koreaboo- l’ho analizzata velocemente, in quanto erano solo link ad articoli relativi al

mondo musicale orientale e l’analisi era praticamente identica alle altre)

Informal and enigmatic posts that induce the reader to click on the link

These, here = deictic

Died and gone to heaven, heart attacks or h