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Estratto del documento

FACILITIES MANAGEMENT

Activity usually not mentioned in the HR department but is important: Facilities management. Importance activity for people motivations - HR tells something about trainings, empowerment, simple things that are sometimes more important than these. Managing the company cars pool: if you do not pay attention to the type of cars, the cost of the cars, the cars attribution is an important thing could create problems with the employee, decide which car and to whom every employee part of that range: same car. All the part that regards the health and safety management: medical support, procedure that all employee needs to respect in case of emergency. General services: reception the company face when someone enters in the company, security, canteen. Company mobility and transports: Travel Policy, Parking, general logistics, etc. Purchasing and indirects general costs: Utilities, etc. Engineering & Maintenance: Gardening, General maintenance, etc.

Property management : 2 - 3

Office management, has a vary important impact when speaking about the best place to work

Office management important (especially when you have the management to balance with smart working, reduce the square meters)

Employee to arrive in the office and have what they need without having a fixed position (have a place where to put his things)

GOVERNANCE

When you are at the head of the HR

Governance : not so strictly linked to hr but has something connected to the board, global company vision

Corporate governance is the system of rules, practices, and processes by which a firm is directed and controlled. Corporate governance essentially involves balancing the interests of a company's many stakeholders, such as shareholders, senior management executives, customers, suppliers, financiers, the government, and the community.

Since corporate governance also provides the framework for attaining a company's objectives, it

encompasses practically every sphere of management, from action plans and internal controls to performance measurement and corporate disclosure. - High level (regards the board): rules that respect the law that make possible to respect the stakeholders and shareholder (community) of the company, important to have a clear idea of what governance is. - The company has to demonstrate and explain how the risks are mapped, financial risk about the manager risks could be connected to top levels that stole something or act unethical. - All the company rules and national laws that define the governance system are connected to the company strategy. When speaking about this we are speaking about levels (part of the global system, but needs to be transparent when presenting the balance sheet). - Governance manages: relationship with shareholders, public administration (taxes public goods: offices in a building hold by the government, need to be respected), suppliers (pay them and do not negotiate).

price too much, supplier able to perform and have profits),salary and for of the employee, the customers (the right price and the quality of the goods offered to the customer), debt holders (pay thedebt and respect the debt holder)

Why is there a focus on the government?-- Especially public companies had some scandal, many problems (financial crisis), different countries than decided rules to be respected inorder to prevent this kind of problems- Ethics and put in place an organizational model where you put in place the rules to asses the risks- Regards the company and the community (steps in governance)- Topics :The rules define the relationships strategy, ownership and governance (ownerships and governance : how the board is structured) open‣ book everybody can know itBoard has independence and leadership‣ Committees in the board (Early Risk Identification Committee, Supervisory Committee, Remuneration Committee, Ethic Committee)‣ Executive & Directors compensation

Integrity & Financial Reporting: reporting systems in terms of finance and how managers manage the companies ‣ Risk Oversight ‣ Corporate responsibility ‣ Shareholders right ‣ Audit and internal control: rules respected ‣ 3 - 3 {chapter 2.2} Strategy and organization STRATEGIC MANAGEMENT PROCESS How the organization relates to strategy - Company is like a human body, and the organization is its skeleton (people are all its parts, like the brain) - This process is written in the business plan, very often you have to adapt to the organization, think to a feasible strategy that adapts to the organization Or you could completely change the organization in order to adapt it to the strategy (which is the main driver) - In the strategic management process we have three strategic areas that include Vision and mission (entrepreneurial area): what is the company growth, translation of the vision into reality Long-term objectives: facts, assign long term key objectives, the target

to reach (found in the business plan or strategic plan)

Internal and External audit : internal and external market researches (SWOT), you analyse your market position, thanks to which you generate different strategies

Corporate strategies : overall strategy

  • Marketing, business, functional, operational strategies : implementation of the general strategy in different levels

Example of strategy : Nutella cookies launched after having prepared a clear marketing strategy- you study the demand and the supply , the consumer and the competitors after having done the analysis you study the strategy

Implementation (key factor) : strategy without a good organization, people that share the same principle and strategy does not work

Best strategy but if you do not have the ability to implement in the right timing to achieve the target, with the right people organized in a proper way You do not make it

  • Good organization, but without a clean goal Dispersion of energy

→Correct organization and adhesion of people to a principle are the key factor to achieve team cohesion inside a company

  • Strategy and organization continuously grow together
  • A company is like a breathing thing : stand still, other will over take you | You need to grow continuously
  • Organization : has the task to implement the strategy (it is more important), in case of market change, if the organization is not at the height of a new strategy, it needs to change

How could you change the organization? Operational people know how to deal with it, needs to be done in a progressive way

  • Plays an important role, if you are not capable to implement strategies : need to change the organization

TYPES OF STRATEGIES

  • Cost leadership strategy (cost / price) : aims at reducing the unit cost
  • You need to have size, dimension and operational excellence in the purchasing and production unit = lower prices
  • example : Toyota, H&M, mass market products (low prices)
  • Differentiation
strategy (uniqueness / positioning): aims to make its products / services distinctive from competitors. Try to create a differentiated position in the market, differentiate yourself, differences that are relevant to consumers. Example: Rolex Focusing strategy (niche): focuses the action on a narrow segment. Example: Venini In reality, the best strategies are mixed and not always a strategy turns out to be unsuccessful because it is wrong, but also because it is poorly implemented. What is important is the implementation. Leading way in an industry, market or region is fundamental. 1 - 4 {chapter 2.2} ELEMENTS OF THE COMPETITIVE ADVANTAGE: At the end of the day, you stay in a market only if the consumer recognizes in you something that is important for them, can be done thanks to intangible assets. Create a distinguishable position in the market. These four pillars create the strength of the company in a market. Two out of four are related to people and organization. A company

is their people : if they are good and work well together• and the organization works this creates the joy and fulfilment of targets by both the individuals and the team itself

Delicate balance (continuous work)

✦VALUE AND CUSTOMER SATISFACTION

- The organizations must the more and more costumer centered

- example : CRM, digital marketing (big data related to personal life)

- Companies want to know everything about you and your interests (this allows them to understand and predict needs and what you want)

- They focus only on what they think you will want

example : Amazon (logistic company) the truth is that it is an organization around costumers needs focus on costumer satisfaction

- In the past it was called “rapporto qualità prezzo”

In order to satisfy the costumer you need to have satisfaction in what is called the costumer journey (in all the point of the purchasing journey)

- Communication with consumer is fundamental (Amazon does it perfectly)

GROWTH/MARKET

SHARE MATRIX- - This is a typical strategic grid (one of the ones used to break down the market,the phases, the company, the product range ...)

Product : dog

Organizational point of view : no people

  • In the question markets : new products and services
  • Requires people in the R&D
  • Once you product becomes a star : you have a mix, serve the market (bigdemand, everything perfect)
  • Cash cow when you reach the pick of your product life, you have sales peopletrying to make the most in terms of margin (no perspective for that product,start investing less and less)

INNOVATION MANAGEMENT- - Example : innovation management

Innovation : key driver of nowadays way of doing management (technologyenables the acceleration of history and is the main characteristics of this area)

Nowadays speed everything happens so fast that innovation can not be put inplace in a linear way (inter-functional)

Interaction internally and externally with different stakeholders (all thefunctions around a

  1. Committee not in line
  2. Faster and reduce the mistakes

2 - 4 {chapter 2.2} PRODUCT MANAGEMENT PROCESS

- Classic tradition, linear innovation

Used for traditional products (long seller)

  • Production: organize the equipment
  • Launching: nowadays the lifecycle has reduced

Financial aspects: reduced product lifecycle = your investment cannot be depreciated in the usual time frame = bigger amortization

A lot of big data analysis in order to be sure that you will sell a lot and recover the losses due to the shorter lifecycle

- Fewer products have a long lifecycle nowadays

- The way in which the organization is put in place is fundamental

- If you do not organize a meeting with the financial team (involved to later), ri

Dettagli
Publisher
A.A. 2020-2021
53 pagine
SSD Scienze economiche e statistiche SECS-P/08 Economia e gestione delle imprese

I contenuti di questa pagina costituiscono rielaborazioni personali del Publisher EMMAMNRT di informazioni apprese con la frequenza delle lezioni di Human Resource Management e studio autonomo di eventuali libri di riferimento in preparazione dell'esame finale o della tesi. Non devono intendersi come materiale ufficiale dell'università Università degli studi Ca' Foscari di Venezia o del prof Rossi Stefano.