English III - Prova finale 6/5/2014
Unit 1 - Communication
Good communicators
- Articulate
- Coherent (clear and easy to understand)
- Eloquent (able to express ideas well)
- Extrovert (outgoing; opposite: introvert)
- Fluent
- Focused
- Persuasive (good at influencing people)
- Responsive (eager to react and communicate)
- Sensitive
- Succinct (concise)
- Charismatic
- To clarify
- To digress (change the subject to give + info)
- To explain
- To engage (the ability to build relationships easily)
Bad communicators
- Reserved (reluctant to speak)
- Inhibited (reluctant to speak)
- Vague (talking in a confused way)
- Hesitant
- Confused
- To interrupt
Expressions
- Face to face = Looking to another person
- Causing offence = Upsetting or embarrassing someone by being rude or tactless
- To get away with = Not be caught or punished when you have done something wrong
- To make things up = Pretend something is true in order to deceive people
- To keep in touch = Keeping writing or talking to someone, even though you do not see them often
- Pitching to = Aiming an idea or product at someone
Idioms
| Idiom | Meaning |
|---|---|
| To put it in a nutshell | To give the main facts in a short, clear way |
| To get straight to the point | To talk about the most important thing |
| To hear it on the grapevine | To hear about something because the information has been passed from one person to another in conversation |
| To put someone in the picture | To give the latest information |
| To get the wrong end of the stick | To not understand something |
| To be on the same wavelength | To share similar opinions and ideas |
| Can’t make head nor tail of it | To fail to understand anything |
| To talk at cross-purposes | To not understand someone |
| To get it straight from the horse’s mouth | To be told something by someone who has direct knowledge of it |
| To be like talking to a brick wall | To try communicate with an unresponsive person |
| To keep someone in the loop | To include someone in group communication |
| To beat about the bush | To delay talking about something |
Barbara Somma 1
English III - Prova finale 6/5/2014
Useful language
Asking for repetition
- Sorry, could you repeat that?
- Would/Could you spell that, please?
- I didn’t quite catch that.
- Could you speak up, please?
- Could you say that again, please?
Checking information
- Can I read that back to you?
Problems with understanding
- Sorry, I’m not with you.
- Sorry, I don’t follow you.
- Sorry, I’m not sure I know what you mean.
Asking for more information
- Could you give me some more details please?
- Could you be a bit more specific?
- Could you explain that in more detail?
Asking for clarification
- What do you mean by....?
- What does .... mean?
- Could you clarify that?
Technical problems
- Sorry, it’s a bad line. Can I call you back?
- It’s a terrible connection.
- I’m afraid I’ll have to get back to you later.
- Sorry, we were cut off.
Summarising the call
- Let me go over what we’ve agreed.
- Let me just summarise...
Barbara Somma 2
English III - Prova finale 6/5/2014
Unit 2 - International marketing
Vocabulary: Marketing word partnerships
- Marketing: Mix, strategy, plan, campaign, budget
- Market: Adaptation, penetration, segmentation, leader, survey, sector
- Product: Placement, portfolio, feature, range, launch
- Customer: Profile, retention, base
- Brand: Positioning, identity, extension, image, awareness, loyalty
- Price: Promotion, rise, range
- Advertising: Campaign, agency, slogan
- Sales: Figures (numbers), forecast, targets
- Global ambition
Useful language
Stating objectives
- The purpose of the meeting this morning is to...
- What we need to achieve today is...
- Our objective here is to...
Expressing enthusiasm
- That’s great!
- That’s the best idea I’ve heard for a long time.
- That’s an excellent suggestion.
Encouraging contributions
- Don’t hold back.
- Say whatever comes to mind.
- Any other ideas?
- At this stage, we want all your ideas, however crazy you think they are.
Agreeing
- Yes, that’s a good idea because...
- Absolutely, because...
- Exactly, because...
- You’re (absolutely) right because...
Barbara Somma 3
English III - Prova finale 6/5/2014
Unit 3 - Building relationships
Vocabulary: Describing relations
| Positive meanings | Negative meanings |
|---|---|
| Build up relations (make them better) | Break off relations (not permanent) |
| Cement relations | Cut off relations (permanent) |
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